Plastics 2020 Challenge

In 2009, the plastics industry (PlasticsEurope, the Packaging and Films Association (PAFA) and the British Plastics Federation (BPF) launched its Plastics 2020 Challenge campaign in the UK to challenge itself, consumers and government to step up resource efficiency and stop sending plastic materials to landfill.

The industry is pledging several commitments including to help double the recycling rate of plastic packaging in the UK by the year 2020.

Plastics are too valuable a resource to send to landfill at their end of life. Industry wants these materials back to recycle whenever possible. When plastics cannot be sustainably recycled such non-recyclable plastics provides a valuable energy resource for advanced thermal process; contributing to energy security and displacing virgin fossils fuels.

The plastics industry cannot achieve this alone and calls on policy makers and the value chain to work with them in achieving its goal thereby increasing the UKs resource efficiency and creating new jobs in the Green sector.

See broadcast: John Taylor of the Plastics 2020 Challenge explaining plastics recycling on BBC Breakfast.

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